Q. What does ZCommercials.com do?

A. ZCommercials provides high quality and inexpensive TV ads for local businesses.

Q. How does ZCommercials.com work?

A. We allow our customers to customize a pre-produced television ad to their specific business giving the advertisement a totally authentic look and feel. Our customers can design their own message, offer different promotions, insert still photographs of their location, and even decide on how their voiceovers should sound. In short they have complete control of the customization process allowing them to have an advertisement that is sure to exceed their expectations.

Q. How much does it cost to use the ZCommercials.com service?

A. You can license and customize a pre-produced advertisement for only $1,999 plus applicable taxes. Custom projects are priced on a per-project basis.

Q. What do I get for the $1,999 price?

A. You will receive a completed 30 second commercial that is customized with your message, voiceover talent promoting your offering, pictures of your location(s) and any other available customization which we offer and that you wish to employ.

Q. Will ZCommercials.com resell the ad I have chosen to customize to any of my competitors in my market?

A. This is a very important question. The answer is NO. Unlike our competition, we offer you the exclusive use of your advertisement in your market for an entire year at no additional cost.

Q. How is ZCommercials.com different from other companies offering similar services?

A. The most crucial difference is that we DO NOT/WILL NOT sell the advertisement that you have chosen to anyone in your market during your exclusivity period. Our competitors may offer slightly cheaper ads to entice small businesses to purchase a heavy advertising schedule, and then once the advertisement schedule runs out they may sell that very same ad over and over in your market. We believe this is unfair because it gives your competitors an opportunity to capitalize on your advertising money. Imagine spending thousands of dollars to promote your business and then the moment you pause your ad campaign your competitor(s) begin running that very same advertisement promoting their own name.

Q. What is an advertisement schedule or media schedule?

A. A media schedule is the schedule that a business purchases from a broadcasting, satellite or cable provider that specifically states which channel(s) and at what times their advertisement will be displayed for viewing.

Q. Does ZCommercials.com sell media schedules?

A. No we believe this is best handled between the business owner and the company selling the advertisement space. We believe it is important to interact with people with respect to key business decisions such as purchasing a media schedule. Many factors are involved such as budgets, demographics, availability, etc. A comprehensive media schedule that will best suit your needs should be analyzed and discussed with a representative of the company with which you wish to place your ads.  We deliver the commercial to your specific needs on time and on budget.

Q. Will ZCommercials.com refer me to someone to help with my media schedule?

A. Absolutely. We have a vast and extensive network of professionals who will work with you to optimize your ad’s exposure to your targeted demographic, while staying within your budget.

Q. Does ZCommercials.com place requirements on my purchasing a media schedule?

A. Absolutely NOT. This is where we differ from our competitors. We believe that if you can only afford to spend $200 a month every other month on your TV budget than so be it. The advertising budget is entirely your choice even if you choose to run the ad every day for a month straight and then take 11 months off it is fine with us. The rights to the ad for your market belong to you for a period of 12 months.

Q. What happens at the end of the twelve months?

A. Well two things can happen. Either you may choose to renew your exclusivity for your ad for an additional 12 months for only $299, or you may decide that after a whole year it’s time to change or follow up your message by customizing a new advertisement from ZCommercials.com. In which case if you purchase a new advertisement with a 12 month exclusivity term we will renew the exclusivity on your old advertisement for free. This will give you 2 advertisements for exclusive use in your market allowing for greater flexibility that will enable you to continue resonating your message or implement an ongoing ad campaign. (i.e. Energizer Bunny)

Q. Why don’t I hire a local company to do the ad for me?

A. This is entirely up to you. On average to hire a media services company to design, produce and deliver a 30 to 45 second television advertisement will cost you anywhere between $5,000 to $20,000 and a lot of times companies will reserve the right to charge you more money if they go “over budget” We offer superior quality ads, that are fully customizable to your business for a fraction of what it would cost to have an ad produced from scratch. The best part is that you see our work BEFORE you buy it. Many companies will have you pay 2/3 of the balance before they even show you what your ad will look like leaving you in the dark with respect to the ad quality and your overall satisfaction.

Q. How do I customize an ad?

A. Simple. First take some time and think about the message you wish to get across to your audience. Then browse through our ad library to select an ad that fits the style of your message. Then simply call us at
1-866-912-TVAD to speak to us directly, or email us at sales@ZCommercials.com and we will help you begin the process.

Q. How long does the customization process take?

A. Not long at all. Usually we can customize your ad and deliver it to you within 1 to 2 weeks. This all depends on how much customization we would have to do. If you wish to have a unique musical score composed specifically for your ad then you may have to allow another week for the additional creative work.

Q. What if I choose an ad but do not like the music?

A. Well it’s critical that you like your ad and that your ad will deliver your message in a manner that will satisfy you by increasing your sales and raising brand awareness for your company. If you would like us to compose a different score for one of the pre-produced ads we would have to price that separately.

Q. What if I wish to change a scene or two from what I see in the ad currently?

A. We do have an additional footage library that is available to use. However this library contains footage that is non-exclusive. Meaning since there is only a limited amount it is available for everyone to use. The best way to maintain the exclusive look and feel of your ad is to keep it in its original pre-produced format and add voiceover, a call to action, and perhaps a still photo of your place.

Q. Can I change the font size, type and coloring on an ad?

A. Absolutely. Colors, sizes and fonts are up to your discretion.

Q. How many changes can I make to a pre-produced ad?

A. We will make the initial changes you ask for and submit it to you for your approval. From there we can modify the ad once more and submit it to you for your approval. So you can change an ad a total of two times and see it each time with the changes you make. For music scoring the same 2 times rule applies.

Q. What happens if after the second time I am still not happy with the way the ad looks?

A. We have found that almost always by the second time our clients have the ad looking and sounding the way they want. If not, then your ad would be assigned to a senior editor who would offer you one more round of changes. Unfortunately after this point since we only have a few editors on-site we may have to impose an hourly fee of $185 for any additional changes that are requested. The same applies for original music scoring.

Q. How do I approve the ad?

A. Simple all you have to do is call us for a verbal confirmation or simply follow the instructions on the website.

Q. What if I want to make changes to my ad after my final approval or after I received my ad?

A. After you have customized and given final approval to your ad, if you wish to make additional changes an hourly fee of $185 and any shipping and handling costs would have to be assessed unto your account.

Q. What type of format do the ads come in?

A. We will send you the finished product in either a Mini-DV, DVD or Digi-Beta format for you to give it to your media outlet of choice and we will also send you a DVD copy for your own personal viewing.

Q. What if I want to purchase more than one pre-produced ad, do you offer discounts?

A. If you would like to purchase two ads at the same time instead of just one than we could offer you an additional 10% discount on each additional ad that you purchase.

Q. Do your ads come in High Definition?

A. Currently due to the fact that most broadcasting outlets are not yet equipped to handle the high demands of high def we do not offer high def ads. However as the industry adapts so will we. We anticipate to offer high def ads by the spring of 2008.